UpCircle is the UK’s #1 upcycled beauty brand. Founded 10 years ago by siblings Anna and William Brightman, this family run brand was born from a mission to inspire sustainable choices for people and planet. Circularity sits at the core of everything they do – from upcycling 100kg of ingredients daily, to offering industry-leading refillable beauty. More than 60 ingredients have been upcycled so far, coffee grounds, fruit peels, tree bark and more. These skin-loving ingredients might have been headed to landfill but still have lots of clinically proven benefits left to give. UpCircle is based in the UK with subsidiaries in the EU and US, and is now sold in over 50 countries worldwide. They are proud to be certified B Corp, Vegan, Cruelty-Free, Organic, and Plastic Negative, with clinically proven and dermatologically approved products. Good for your skin, better for the planet.