Clipped Wiper

HCP PACKAGING

15/- B2-C5

Product description

HCP-SIMP’s 'Clipped Wiper' is a patented bi-component innovation that enhances make-up application by combining the flexibility of NBR with the durability of PE. This advanced wiper technology ensures precise product dosage, optimal brush performance, and improved formula compatibility for a flawless user experience. Unlike traditional multi-part wipers, it requires no special assembly equipment, streamlining production and reducing complexity. Recognised for its innovation, the 'Clipped Wiper' was nominated at the MakeUp in LA Awards 2025, reinforcing its industry-leading design and functionality.

Matchmaking Information

Certifications obtained

ISO9001 (Worldwide)

Markets

Europe, North America, Middle East, China, South Asia, Africa, Italy

Distributions

Worldwide

Distribution Channels

Professional Channels, Retail Channels, E-commerce, Cosmetics Industry

Product Launch date

2024-09-01

Concept Product Launch

The Clipped Wiper was inspired by the demand for precision and efficiency in beauty packaging and application, particularly for mascara and liquid formulations. Drawing from extensive knowledge of various material characteristics and how they affect wiping performance, the design ensures controlled product loading on the applicator, minimising excess and enhancing application accuracy. This concept caters to consumers seeking flawless results with minimal effort, aligning with trends for streamlined beauty routines and high-performance packaging.

Hashtag Product Launch

#BeautyInnovation #HCPSIMP #MascaraPackaging

Strenghts Product Launch

The Clipped Wiper stands out for its precision-engineered design that ensures optimal product delivery, reducing waste and delivering a smooth, even application every time. Its dual-material construction guarantees the robustness of PE and the flexibility of NBR, while its suitability for various bottle and applicator designs offers flexibility for brands. In contact with the formula, the NBR section optimises compatibility, even with aggressive, clean or vegan formulas.